Size Matters

If you've gotten this far, you're probably wondering which way we're going to go with this. Is bigger better? Is small better? Size does matter when you are hiring outside talent. It matters if the "outsiders" are too big...or too big for their own britches. It matters if the "outsiders" are too small....or worse small-minded.

Sometimes bigger isn't better.

Great things come in small packages. Hey...great things come in big packages too, they are usually just more expensive. Same goes for our industry. By Superbowl Ad Industry standards, our agency is small - there are 5 of us who play in the same sandbox on a regular basis. Advertising Age now refers to agencies like ours as "boutique" shops. Except for Laura, none of us dress well enough to be considered "boutique." Shops like Chimera are being noticed by big players who don't have the money to pay $5,000 just to open a job (frankly, even if you do have the money, why over pay?)

Why our small company is great for big business.

Our contention (that has proven out - ask Mesa Airlines, Skanska, Conoco Phillips) is that we're big enough. Big ideas. Big creative. Big production. Big value for your budget. And we're small enough to make all that "big stuff" happen fast and efficiently. On-time. On-budget. On-target. Just...ON. You won't get the new recruit on your project. The key is that you'll get what you need and not have to pay for anything else. What you need. When you need it. For the price that puts enough money back in the budget to visit us here in Durango (it's a great place....for "meetings.").

We don't want to come across as only wanting "big clients." We love small business - we are small business. We've built our portfolio on branding start-ups, and rebranding slightly messed-ups.

So....what have you got to lose? Give us a try for your next project....big or small.

Download our Company Information Brochure (pdf)